Obvious stuff really – ultimate toilet gadget, great for keeping kids quiet, banishes portable TVs from the bedroom etc
http://news.bbc.co.uk/1/hi/magazine/8709846.stm
Fantastic tale – someone really needs to turn this into a film.
I have been lucky enough to have an iPad for over a month now and have rather fallen in love with it. Sure it is expensive and yes I am still not entirely convinced that it will prove as popular as Apple hopes, but it is great fun, and with more and more cool apps coming on stream daily it is only going to get better.
Anyhow on this rather momentous day in the history of computing in the UK here’s everything you need to knwo about the iPad
This is great – there are now eight brands who have used Chatroulette. Love the Gifgaf video – very cool
Seven more here http://econsultancy.com/blog/5996-nsfw-eight-brands-that-have-gambled-on-chat…
Customer publishing companies like Redwood, John Brown etc who produce those free mags for brands have an extraordianary relationships with companies. Month after month they produce exciting, yet trusted and on message content for brands which is read by millions of consumers.They would argue (quite rightly IMO) that they are more of a custodian of brand values than digital and advertising agencies. Yet so far not many customer publishing companies have produced iPhone apps for their clients.Here I attempt to work out why.
I do think though we are about to see an explosion in branded iPhone (and iPad) apps which marry tradiotional quality editorial (words, images) with video, interactive graphics and much more.
The article is here http://www.apa.co.uk/news/should-customer-publishing-companies-be-taking-a-le…
And it is ok. Hardcore Wired fans will love it but for me it is a missed opportunity. No social media integration, limited video, no games, not really enough behind the scenes stuff – just a good looking mag and some whizzy graphics
My full review (bit of a rant) is here
