Better news for publishers – Google One Pass – but good luck charging for digital mags

As a publisher who has dabbled in digital magazines – go check out issue 1 of Pies mag it really is great – http://www.magcloud.com/browse/Issue/142915 – I am cheered by Google’s One Pass system that was announced today.

In some respects I think that it will be very hard for publishers to charge for digital content no matter what format it is in. For me that horse bolted long ago and the future is all about other ways of funding content. However for the publishing industry there has to be a way of at least being able to charge sensibly for magazine content on tablet PCs and One Pass gives them that opportunity.

In many ways the system is a complete riposte to the system unveiled by Apple yesterday – check out Rob’s comparison piece here – http://paidcontent.co.uk/article/419-google-pitches-a-flexible-paid-content-s… and good for Google in opting for this route.

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